SEO VS. PPC – WHICH IS BETTER FOR YOUR BUSINESS IN 2025?

Introduction If you're trying to grow your business online, you've probably heard the terms SEO and PPC thrown around a lot. But which one is better? Which one should you invest in first? The truth is — it depends. In this article, we’ll break down the pros, cons, costs, and ideal use cases for SEO (Search Engine Optimization) and PPC (P